What does it mean to “scale up”your home business?
In the home business world “Scaling” gets tossed around all the time. Yet so few people know what it means or how to do it. Today's article is all about what it means to “scale up” in your business.
If you feel like it's time to start making bigger moves toward your goals, download The Online Champions Playbook today.
Why Should You Scale Up Your Home Business?
In online marketing and home business there are typically two very well known strategies. Both of these strategies are effective for generating income and leads online, and both should be integrated into your business model for the best results possible.
Networking And Prospecting
Networking and prospecting is widely practiced and is where almost every marketer online gets their start. This is the process of going out on social media, meeting people, having conversations, building relationships and then discovering if that person is a prospect for your business. This is a fast and effective way to generate income.
If you become very proficient at it, you can build the life of your dreams with just this one skill set. However, it's very difficult to scale up your efforts and results, because everything is dependent on your own production. If you stop working… you stop getting results.
Content Creation And Passive Leads
The other widely known strategy is content creation. This is a strategy that revolves around you injecting as much content into the marketplace as possible. It means creating videos and blog posts, then putting them in a place where they can easily be found and consumed.
This strategy is effective at generating leads and income over time. Given you have the patience and fortitude to keep cranking out content through time. It will take longer for this strategy to take hold and generate income. So if you're looking for money fast, it's best to stick to networking and prospecting. If you're looking to generate long term leads and sales into the future. This one is up your alley!
Obviously there's a lot to learn about both of these topics, so if you're in need of training. This is the video you should watch. Click HERE
Where The Scale Up Truck Dumps…
Here's where the rubber hits the road!
When you think to scale up you must think about how you will GO BIGGER! What's going to be the next step you take to really create leverage, while continuing your activities. For those marketers who are networking and prospecting, doing some passive content will help you gain leverage and passive leads.
For those marketers here who are already doing passive content it's time to run ads! Yes, I said it. If addition to creating regular content, doing networking and prospecting, ads create ultimate leverage in your business. If you've never run ads before, this is the video you need watch today. Click HERE.
Here's the progression of all marketers on the internet.
NETWORKING AND PROSPECTING > CONTENT MARKETING > FACEBOOK ADS
Watch More Videos?
I hope you enjoyed this post “What Does It Mean To “Scale Up” Like A Champion?”. If you did make sure to share it on Facebook. If you do we'll be buddies!